Already a subscriber? Specifically, the analysis used a weighted system for national ratings and appearances, local ratings, social reach and online visits in order to rank each teams exposure potential.. The Charlie Baker era begins; UFC/PBR fuel Endeavor; Add OKC to markets eyeing new venue; Disney doubles down on F1 and people on the move. One other comparison: Minnesota -- 28.8911. According to Sports Media Watch, viewership for Day 2 of the NFL Draft sat at 5.03 million with a 3.0 rating. Houston Texans. The Giants and Jets had top 10 finishes in the social media category as well. 1. When I click on Load Comments button on the NFL ratings page, the only comments that show up are three of my old ones from last season. The lowest since 2007. Numbers obtained from various sources, including network PR, ShowBuzz Daily and Programming Insider. Monday Night Football was already the lesser football package for NFL games and the decline in viewership didnt help in 2020. 49 print issues delivered to your home or office. But if the league can grow ratings by 10% in these two market which is not a stretch in New York, which regularly hit those figures a decade ago it could add a full percentage point to its national viewership and would affect TV network revenue by tens of millions of dollars, TV network executives have said. On a night when stars quarterback Derek Carr, wide receiver Davante Adams and quarterback Trevor Lawrence were ruled out days before kickoff, the broadcast still performed fairly well. The Nielsen ratings from Sunday night, per Variety.com, revealed that the Week 2 clash between the Baltimore Ravens and Kansas City Chiefs averaged 16.1 million viewers and received a 4.8 demo rating. Its a notable drop from the numbers last season. NFL Networks broadcast of the Washington Football Team and New England Patriots game on Aug. 12 drew the highest TV ratings for a preseason game on the flagship station since all the way back in 2018. In 2020, the SNF opener between the Cowboys and Rams averaged 18.94 million viewers with a 10.4 rating. Teams in smaller markets now have an opportunity to grow their brands nationally and, better still, globally, says Stephen Master, SVP and Global Head of Sports, Nielsen. It was just the seventh Super Bowl with less than a 40 rating, and the first since 1990 (49ers-Broncos: 39.0) snapping a 30-year streak.. Simplistic view, thru week 11, 2020 using Mr. Ps numbers. New York and Chicago the countrys largest and third-largest TV markets present a different story. Not much of that had to to with networks and their relationships with sponsors as a decline became obvious around around the football world. Once again, any changes made didnt deliver. Also of note, Monday Night Football had its most-watched season opener since the year 2000. In comparison, many of the World Series games on FOX have struggled to match or top regular-season NFL games. Either way, Super Bowl LV between the eventual champion Buccaneers and Kansas City Chiefs represented the worst ratings for the big game since all the way back in 1969. Meanwhile, Amazon held up reasonably well for the second edition of its Thursday Night Football package. Get NFL news, scores, stats, standings & more for your favorite teams and players -- plus watch highlights and live games! For each category, an NFL team average was calculated and the relative scores of each NFL team were indexed against the average. In an ever-changing world, were here to help you stay ahead of whats to come with the tools to measure, connect with, and engage your audiences. Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) 40.8 million, Dallas Cowboys vs. Kansas City Chiefs (Week 11, FOX) 28.7 million, Cleveland Browns vs. Green Bay Packers (Week 16, FOX+NFLN) 28.6 million, Chicago Bears vs. Detroit Lions (Week 12, FOX) 28.2 million, Tampa Bay Buccaneers vs. New England Patriots (Week 4, NBC) 27.2 million, Arizona Cardinals vs. Dallas Cowboys (Week 17, FOX) 26.8 million, Los Angeles Rams vs. Green Bay Packers (Week 12, FOX) 25.2 million, Dallas Cowboys vs. Tampa Bay Buccaneers (Kickoff, NBC) 25.2 million, Green Bay Packers vs. Kansas City Chiefs (Week 9, FOX) 25.0 million, Dallas Cowboys vs. Los Angeles Chargers (Week 2, CBS) 25.0 million. The Bears finished sixth in national TV rankings and ninth in website Rankings (where popularity is based on average monthly unique audience). Okay cool thank you! . The FOX broadcast finished with a 12.6 rating, one of its best numbers of the year, and it averaged a whopping 24.37 million viewers. All on FoxSports.com. A lot of this could have had to do with the game itself. Cord-cutting has resulted in an estimated 12.82 million cable subscriptions since 2019, per MoffettNathanson, and its estimated 27 million households have cut since 2014. 2) Week 6 single Sunday game [Fox] does not have viewer numbers posted, so used an estimate. Social media has fast become a way for brands to connect with consumers and drive messages, and in the NFL, franchises and even players have successfully leveraged social to do so. The NFL TV ratings should climb nicely during the regular season. On the penultimate NFL Sunday of the 2021 season, the Pro Bowl delivered its worst ratings in 16 years. Thursday, March 2: DL, LBs Friday, March 3: DB, STs Saturday, March 4: QB, WR, TEs Sunday, March 5: OL, RBs. According to Sports Media Watch, the game drew the lowest ratings for a championship bout in the league since Super Bowl III between the then-Baltimore Colts and New York Jets. The Wed special game between Bal & Pit was a part of the package that NBC paid for that was supposed to air on Thanksgiving night? The 2022 NFL Pro Bowl averaged 6.69 million viewers across ABC, ESPN and DisneyXD. The Philadelphia Eagles even had top 10 finishes in four out of five categories, one of which was the number three spot for number of appearances in prominent televised games. Stay up-to-date on latest sports media news, TV ratings and schedule information at Sports Media Watch, an industry authority since 2006. The pandemic coupled with an election year and political divisiveness around the United States played a major role in this. The Week 1 average was 17.4 million viewers, up 7% from a season ago. So many storylines. But the Cowboys werent the only team to prove that there are other box scores where teams can put up points. Moving forward, the NFL may attempt to feature teams like the Cowboys, New England Patriots and Green Bay Packers to aid ratings for the SNF opener. One of the roughest stories is in Pittsburgh. As far as compensation, good question. Thats what happens when you pit the GOAT QB in Brady against the NFLs highest-paid player in 2021 in Prescott, who also happens to play for the most valuable sports franchise. delivered the largest audience of Week 18, scored the NFLs largest singleheader audience in seven years, outdrew all three of the NFLs Christmas Day games. According to data obtained by Mike Jurecki, 88 of the top 100 shows on TV in 2022 were NFL games. Keep in mind these are average ratings. It started out as nothing more than a niche event for the most hardcore of fans. Notably, Amazon is still excited about its partnership with the NFL. Mario Cristobal continues to replenish the Hurricanes' staff. Minnesota -- 28.89 11. The drop is in the Sun & Mon night # of viewers at about (4.2%). Meanwhile, the game drew a record streaming audience of 11.2 million through Peacock and other streaming services. The electrifying Odell Beckham, Jr. of the Giants, and his battles with Washington's new cornerback, Josh Norman, helped lead the team to ninth place in the category. 1. While the COVID-19 pandemic forced many postponed games in 2020 and cost the NFL billions in revenue, outbreaks across the league arent having the same impact in 2021. Per a league press release, the 2021 NFL Draft was seen by an average audience of 6.1 million viewers (TV and digital) across NFL Network, ABC, ESPN, ESPN Deportes and digital channels during the three-day event, making it the third most-watched draft ever, NFL Media noted. Washington Commanders dead last in NFLPA team 2023 NFL Draft wide receiver rankings: Quentin NBA Power Rankings: Milwaukee Bucks take top Philadephia Eagles vs Dallas Cowboys (Dec. 24), Green Bay Packers vs Miami Dolphins (Dec. 25), Tampa Bay Buccaneers vs Arizona Cardinals, Los Angeles Chargers vs Indianapolis Colts, 12% viewership spike compared to 2021 game (Bears vs Lions), Largest audience for an early Thanksgiving game in NFL history. Its also worth considering that the 2022 Hall of Fame induction doesnt include any all-time greats with massive name appeal. We can also compare that to MLB, which drew just under 3.2 million viewers for its Field of Dreams game on Fox. 1 sport in the United States. 1) Just to confirm. In doing so, the league announced that it was the second most-watched Super Bowl in league history with 112.3 million viewers tuning in throughout the NBC broadcast and on streaming services. New Orleans has the highest local rating on average LA Chargers the lowest. In comparison, the 2021 NFL Draft averaged 12.5 million viewers and the virtual 2020 NFL Draft averaged 15.3 million viewers. Also of note, just seven of NBCs Sunday night broadcasts averaged 17-plus million viewers last season. The four-win New York Jets actually saw a TV ratings increase of 8%, but their 7.12 local rating is the leagues lowest. Caleb Carbine worked previously with Gerad Parker at West Virginia. It was the largest season-opening audience for TNF since 2017, when 8.08 million people watched the Houston Texans and Cincinnati Bengals. Sorry, something went wrong with the copy but here is the link for you. Here are the full viewership numbers for Week 12. Its striking but unsurprising that even NFL Network pulled in more than double the best NBA TV ratings for ESPN. Unsurprisingly, it created ratings gold for NBC and the NFL once again. This article was originally published on Sportsnaut.com and is republished here with permission. On a night when the NFL competed against the 2021 Emmy Awards, which ended a seven-year ratings slide, NBCs Sunday Night Football came out on top for the television audience. The global situation disrupted every single sporting event in the US, not just the NFL's precious TV ratings. These three big markets are critically important to the leagues media business as the three combined make up roughly 12% of the U.S. television market. NFL teams anticipate the salary cap seeing nearly $20 million per season in the years ahead. The 2021 debut of Thursday Night Football, a matchup between the New York Giants and Washington Football Team, likely delivered even better ratings than NFL Network hoped for in Week 2. The Giants and Jets had top 10 finishes in the social media category as well. Strange circumstances brought Martin and Malzahn together, but now the pair are united for a second time. This created somewhat of a split between those on either side of the political line. ESPN and ABC split the Monday night audience, with Titans-Bills the least-watched game ever in the MNF package. Keep up-to-date with our weekly newsletter, Media Pulse. All Nielsen figures include streaming viewership through virtual MVPDs (ex. In fact, according to a recent Nielsen study that ranked overall media exposure of all 32 NFL teams during the regular season, some fared better nationally, some had higher local indices and others scored big on the social scorecard. Braden Layer is set to return to the Gators after spending 2022 at Dayton. Historically, big market teams post smaller ratings than smaller market franchises, so its not surprising to see the four New York and Los Angeles teams bunched up at the bottom of the ratings chart. According to statistics, The 1991 Redskins are ranked as the top team by Football Outsiders (from 1986 to the present). A few hours later, Tom Bradys return to Gillette Stadium pulled in 26.7 million viewers for NBC. 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